Sarah Elizabeth Aldrich
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My Work

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Writing

I am a writer first and foremost. Understanding the power of words and the needs and desires of the audience of any piece-- whether it's a blog post, a short video script, or a simple email--are at the crux of my work.
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Branding

As the first marketing employee at Founders Brewing Co., I developed the brand story and identity as they grew at an incredible clip. Important decisions were made along the way.

Since then, I've worked as a brand consultant for startup breweries, arts collectives, coworking spaces, and more.

I can use this broad knowledge to help your organization.
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Digital & Mobile

I ran Founders Brewing Co.'s corporate website and took it through three major redesigns, including a gold-medal award winning redesign in November 2014. I also launched an industry-first beer locator mobile app with 30,000 users.

As a consultant, I've led the redesign of a Chicago realtor's website and built the site of an irrigation equipment supplier's Vietnamese arm from scratch.
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PR

I'm adept at brainstorming, creating, and executing earned media campaigns and communications plans.

I've worked on projects ranging from revamping an internal employee ambassador program to ghostwriting industry articles for a market research firm.

I also led the successful announcement of Founders' 30% investment partnership with Madrid-based brewery Mahou San Miguel.
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Social

I love helping organizations with their social media strategy. I led the Founders Brewing Co. social media team, where I created, managed, and grew the company’s online presence from almost nothing to an industry leader. I created a custom system to track social media success. Plus, I consulted with customers looking to improve their social media efforts. I can help you take your social media presence to the next level.
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Partners & Clients

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Artemis Strategy Group logo

Past Clients

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  • Home
  • My Work
    • Writing
  • Connect